Planning · 2 min read

The small-business website content checklist

The essential information to gather before a website project begins.

By Musigne · Website planning guide

Start with the customer

Write down who you serve, what they need, and the action you want them to take. This gives every page a useful job.

Gather the essentials

Collect your logo, photography, services or products, contact details, testimonials you have permission to use, and any required policies.

Leave room to edit

A website should be easy to keep current. Choose a small set of priorities for launch and save nice-to-have ideas for later.

Every project is different. Use this guide as a starting point for your own website.

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